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In the tide of fierce competition in the paint industry in 2006, many companies have made many efforts to survive and develop. Among them, the “influence†is “drinking paint†and cooking with paint. The environment seems to have become a paint industry. In 2006, the only "rescue", all paint companies are trying to seize this "life-saving straw", this new energy-saving environmental protection products have sprung up, the paint industry to accelerate the reshuffle.
Now the coating industry has entered the post-reshuffle finishing period. From an industry perspective, the coating industry has unlimited business opportunities, from oily to watery, from acrylic to fluorocarbon, from flat paint to textured paint, the market is increasingly subdivided; from the brand From the point of view, the strong is always strong, the weaker the weaker, the influence of the “Matthew Effect†is more obvious, the total number of paint competitors is getting smaller, and the concentration of the brand is getting higher and higher.
The huge market potential of energy-saving paint gaps remains to be explored. China is currently the world's largest paint market with the largest potential for development. China’s building energy consumption accounts for about 27% of the total energy consumption of the society, and building energy efficiency is only 1/1 of developed countries. 3, there is a huge potential space. Therefore, the state has introduced policies to support the energy-saving paint industry.
According to the statistics of the Ministry of Construction, China has 40 billion square meters of existing buildings, and nearly one third of more than 13 billion square meters needs energy-saving reform. Calculated at 200 yuan per square meter, it will cost about 2.6 trillion yuan. Will bring huge business opportunities to the energy-saving and environmental protection paint market. China is currently the world's largest paint market with the largest potential for development. The national economy has seen double-digit growth, the construction industry continues to grow, the housing industry has flourished, and the automotive industry has grown unwittingly. The demand for decorative coatings has also increased. . The data shows that the current per capita consumption of decorative paints in China is about 1 litre, while the per capita consumption in European countries and the United States is about 10 liters, and the gap clearly reflects the huge potential space in the Chinese paint market.
With the introduction of energy-saving standards for buildings, the development of new wall materials with low energy consumption and good thermal insulation performance has become the mainstream trend. In order to promote energy-saving buildings, the Ministry of Construction will fully implement the energy-saving construction certification system from this year. Huge construction energy-saving market will drive the architectural coatings industry to reshuffle, and paint companies with annual sales or production value below 5 million yuan will shut down or switch production, architectural coatings less than 500t/a, industrial coatings less than 100t/a, and special coatings Coating companies below 60t/a may not start construction. After policy guidance and market competition, the number of 10,000 paint companies in China will eventually be reduced to around 5,000.
The situation has improved in 2007, paint companies will "give weight"
In 2006, many major events took place in the coatings industry. It could be said that the coating was a “catastrophic yearâ€: raw materials in the upper reaches of the market rose wildly, downstream distributors desperately resisted, the technology encountered environmental protection orders, and production met safety regulations. The oil-based paints were more The area suffered a "paintless board" impact. Then there have been continuous rainy weather or severely dry weather in various regions since the beginning of this year. The situation of paints is a veritable "worse."