Beiqi Futian and Germany’s Daimler, who had been in love for a long time, finally “pulled the sunroof†on the eve of the opening of the Olympic Games. On August 7, Futian and Daimler, the first brands of commercial vehicles in China, formally signed a letter of intent for cooperation in Beijing. The two sides agreed to establish a joint venture company with a 50:50 equity ratio. The joint venture company will establish a new R&D center to produce Futian Auman heavy truck products and Daimler’s heavy truck engines, which may be overseas through Daimler’s sales system. Sales.
The main reason why the cooperation between Foton and Daimler is so compelling is that Daimler has been the leader of global commercial vehicles in terms of sales volume. The annual sales volume is about 700,000 units. Fukuda started last year. It became the world's second-largest commercial vehicle company after Daimler. In March of this year, the sales volume of 65,000 vehicles jumped to the top of the month in the world. The cooperation between the two companies is a powerful alliance.
Industry experts said that the cooperation between Daimler and Foton Motor has broken the old model of multinational auto companies that only set up assembly plants in China since the reform and opening up 30 years ago, and has created a Sino-foreign cooperation with China as its operation center, giving full play to their respective advantages. Create a precedent for China's auto brands. It is reported that the cooperation plan between Daimler and Foton Motor will be reported to the relevant national authorities for approval in the near future.
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