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Where Are Fendt Tractors And Combines Made?
Fendt is a renowned name in the agricultural machinery industry, celebrated for its premium quality and powerful tractors that have been trusted by farmers for over eight decades. While Fendt is particularly famous for its high-horsepower tractors, the brand also offers a wide range of other equipment, including combines, telehandlers, forage harvesters, balers, planters, and applicators.
Fendt holds a strong position in the German market and consistently ranks among the top brands according to surveys conducted by German farm equipment dealers. It also performs exceptionally well in DLG's farmer surveys, which measure brand strength, loyalty, awareness, and positioning.
Fendt's history dates back to 1930 when it introduced the Dieselross, Europe's first six-horsepower small tractor equipped with a mower and mounted plow. In 1995, Fendt made headlines in the agricultural world by unveiling the 926 Vario, the world's first high-horsepower tractor featuring a step-less Vario transmission, at Agritechnica.
In 1997, Fendt was acquired by AGCO Corporation, a publicly traded company based in Duluth, Georgia, with annual sales exceeding $9 billion. AGCO operates globally through five core brands: Fendt, Challenger, GSI, Massey Ferguson, and Valtra. Its products are distributed worldwide via 3,150 independent dealers and distributors across more than 140 countries.
Over the years, Fendt has expanded its product lineup. In 2002, it introduced harvesting equipment, including the C-Series combine, round balers, and square balers. Fendt has continually enhanced its Vario tractors by increasing their horsepower and functionality.
Fendt's sales are predominantly in Europe, where they account for 92% of total sales, with a 9% market share in Western and Central Europe. Germany and France make up about half of its European sales.
In recent years, Fendt has intensified its marketing efforts in North America. At the 2021 Farm Progress Show in Decatur, Illinois, Fendt had one of the largest exhibits, showcasing its latest Vario tractors and the Ideal combine.
Fendt's manufacturing facilities are primarily located in Germany, with its main high-horsepower tractor production taking place at the Marktoberdorf facility. The high-power combine and Fendt's 6 shaker models are manufactured in Breganze, Italy. Additionally, Fendt has two manufacturing sites in the United States: Jackson, Minnesota, where tracked tractors and tracked drives for harvesting machines are produced, and Hesston, Kansas, which specializes in big balers.
AGCO aims to improve operational margins by leveraging procurement and transportation synergies among its brands, with several Fendt facilities strategically positioned near other AGCO brands' locations.
Fendt tractors include the 1100 Vario MT, 1000 Vario, 900 Vario, 800 Vario, 700 Vario, 500 Vario, 300 Vario, and 200 Vario, each designed to meet diverse farming needs.
Fendt combines feature the Ideal Combine, L-Series Combine, E-Series 5225 Combine, E-Series 5185 Combine, and C-Series Combine, offering advanced technology and efficiency for harvesting operations.
Fendt's Vario transmission, introduced in 1995, was a groundbreaking innovation. It provided a continuously variable drive, combining the benefits of a quick shift gear with the advantages of a continuous drive. This revolutionary transmission allowed operators to focus on fieldwork without worrying about shifting gears, significantly enhancing productivity and efficiency.
Since its inception, Fendt has been at the forefront of agricultural technology, introducing innovations that have transformed farming practices. The development of the Vario transmission marked a pivotal moment in agricultural history, setting new standards for efficiency and performance.
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