China IV standard fully spread Jiangling light trucks to seize market opportunities

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Starting from July 1st this year, diesel emission standards for diesel vehicles have been gradually implemented across the country. In response to the renewed emission standards, the reaction speeds across regions have been uneven. Some regions have implemented strict regulations, while others have experienced little rain, heavy rainfall, and delay. Execution or loose treatment is all there. After more than four months of brewing and development in the market, most provinces across the country have now entered the implementation phase of the National IV standard.

In the face of the Fourth National Emission Standard, some auto companies have been able to exploit the market's loopholes. Under the relatively loose policy, they have resorted to tricks and tricks. Although the speculative activities brought “small profits” to some companies in a short period of time, it is ultimately difficult to sustain. Some companies rely on technical means to complete the perfect upgrade from the country three to the country four, while preemptive, seize the market opportunities, from the distribution of goods to product promotion are in the forefront of the industry, rely on a strong product advantage, and rapidly increase market share This example, Jiangling light truck is the most typical.

The real thing is the basis

As a veteran commercial vehicle manufacturer in China, faced with a new round of emission standards upgrades, Jiangling Motors has responded rapidly and has made technical upgrades for the first time. On the one hand, it has improved engine operating efficiency through high-pressure common rail and supercharged intercooling technology, and on the other Advanced exhaust gas treatment system is installed to remove particulates and harmful gas emissions from the exhaust gas, so as to meet the requirements of the National IV emission standard and achieve green environmental protection and high-efficiency energy-saving.

Compared with the "Fake Country III" model on the market, all the departments have already fulfilled the Jiangling light trucks that meet the country's four emission standards, and any one of them can withstand the full inspection. For consumers, genuine goods are the most basic promise.

Cost-effectiveness is the advantage

Jiangling Light Trucks has been widely known to users for its high quality and high price/performance ratio. In 2013, Guosan Shunda and Xinkaiyun won a good reputation in the market for their excellent sales value and high cost performance. After the upgrade of the National IV, the two star models still continue the cost-effective route, Guosi Shunda 4 m2 cargo, standard air-conditioning models, the market price of 71,800 yuan, the price increase is only 2,000 yuan. The new deluxe version of the “Guangzhou IV” new model has two versions of the luxury version and the ordinary version. The new premium version adds two important configurations of the power steering and the reversible cab, and its selling price is the same as that of the country III. The version of the Kaiyun common-rail model is similar, with the market price starting at 80,000 yuan. It is precisely because of its outstanding price/performance ratio that the four models of the two countries have obvious sales advantages after being listed and sold for four months, which directly boosted the sales of Jiangling light trucks in the country.

Affordable to the people is fundamental

Jiangling Motors is one of the first high-end light truck manufacturers that introduced Isuzu technology in the country in the last century. Its light truck products are all representative models of high-end products. It has a high reputation in the market and still occupies half of the light truck industry.

However, in recent years, Jiangling Motors has repeatedly lowered the price of light-duty truck products, people can not help but ask: What is the reason for high-quality Jiangling light truck to go on the road to low prices? The answer is: lower the threshold, the achievement of individual users high-end light truck dream .

With the rapid development of the domestic economy, many individual users have increased their demand for light truck products. As individual users, although the price is the primary factor in buying a car, high-end light truck products are also desirable, but many manufacturers can maximize profits. High-end light-card products are priced high, and these individual users are blocked by high prices outside the high-end light trucks. In order to attract these individual users and help this group of people realize their dreams of high-end light trucks, Jiangling Motors has begun to significantly reduce prices, take the initiative to benefit the people, and help realize the high-end light card dreams of ordinary individual users.

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